““Empowering organisations and individuals to thrive through agility, innovation, and purpose-driven leadership—bridging traditional strengths with modern approaches to unlock potential, drive transformation, and inspire lasting impact.”

Sabrina C. E. Noto is a dynamic leader and transformation expert dedicated to enabling organisations to adapt, grow, and thrive in an ever-changing world. As the Director and Founder of Direct Agile Limited, Sabrina has been at the forefront of driving agility and operational excellence since 2013. Her expertise lies in guiding organisations to balance traditional ways of working with evolving agile practices, creating sustainable growth and exceptional delivery for teams and customers alike.

As the CEO and Co-Founder of Agile World and Agile World Charity, Sabrina plays a pivotal role in fostering a global community that advocates for agile practices, education, and collaboration. Through the Agile World Charity, she actively supports initiatives that make agility accessible to a broader audience, empowering individuals and organisations to embrace change and innovation.

Sabrina’s extensive experience spans Leadership Coaching, Agility Enterprise Transformation Coaching, Scrum Mastery, Product Management, Product Ownership, and Training. Her ability to bridge strategic vision with practical implementation makes her a sought-after coach, mentor, and trainer, trusted by leaders and teams to navigate complexity and achieve measurable results.

With a commitment to continuous learning and impactful leadership, Sabrina works closely with organisations to build high-performing teams, empower leaders, and instill a culture of innovation and adaptability. Whether she’s leading large-scale transformations, coaching executives, or designing bespoke training programs, Sabrina’s mission remains clear: to inspire positive change and unlock potential at every level.

I have delivered requirements for projects of all sizes, from small work requests through to global programs comprising multiple work streams.  I have managed teams of analysts and have worked as a focal point in design authority environment to ensure that projects are aligned, and change is coordinated across projects.  I am experienced in waterfall and agile delivery methodologies (Scrum, Kanban, SAFe, and IBM).

My focus is working with teams and leaders to build capability and evolve their ways of working.